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News - Epic Games acquires facial animation tech studio Cubic Motion - Printable Version

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News - Epic Games acquires facial animation tech studio Cubic Motion - xSicKxBot - 03-15-2020

Epic Games acquires facial animation tech studio Cubic Motion

<div style="margin: 5px 5% 10px 5%;"><img src="https://www.sickgaming.net/blog/wp-content/uploads/2020/03/epic-games-acquires-facial-animation-tech-studio-cubic-motion.jpg" width="200" height="200" title="" alt="" /></div><div><p>Epic Games has acquired Cubic Motion, the studio whose facial animation tech has powered the likes of <em>God of War</em> and <em>Marvel’s Spider-Man.</em></p>
<p>The move aims to bolster its Unreal Engine team with the acquisition, and follows in the footsteps of January’s <a href="https://gamasutra.com/view/news/334994/Epic_Games_acquires_digital_character_specialist_3Lateral.php">acquisition of 3Lateral</a>. Both buys, Epic notes in a press release, aim to further the company’s goal of “advancing the state of the art in the creation of believable digital humans.”</p>
<p>Cubic Motion itself is behind automated performance-driven facial animation tech offered&nbsp;to the video game&nbsp;and film industries, as well as other fields.</p>
<p>Its latest offering, the Persona system, is used to create immediate character facial animation in Unreal engine by capturing data from actors and mapping that to a digital model in real time. While the acquisition sees Cubic Motion ramping up its development of&nbsp;Persona and Unreal Engine, a press release notes that the company will continue to work with customers and industry partners even as a part of Epic Games.</p>
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https://www.sickgaming.net/blog/2020/03/12/epic-games-acquires-facial-animation-tech-studio-cubic-motion/