What does “entrepreneurship” mean in the context of the business of games and running a studio?
At GDC 2017, game industry vet Jason Della Rocca took the stage to try and shed light on that question, and in the process he made an important point: in games, being an entrepreneur means way more than just being willing to do the “business stuff.”
According to Della Rocca, taking entrepreneurship more seriously and adopting advanced techniques can give devs a leg up on the competition.
Citing examples and lessons learned from his time investing in over 20 studios, Della Rocca offered devs advice on everything from leading a team to securing funding to marketing your game and keeping your head straight throughout the whole process.
It was a very practical, useful talk that you can now watch for free on the official GDC YouTube channel!
In addition to this presentation, the GDC Vault and its accompanying YouTube channel offers numerous other free videos, audio recordings, and slides from many of the recent Game Developers Conference events, and the service offers even more members-only content for GDC Vault subscribers.
Those who purchased All Access passes to recent events like GDC or VRDC already have full access to GDC Vault, and interested parties can apply for the individual subscription via a GDC Vault subscription page. Group subscriptions are also available: game-related schools and development studios who sign up for GDC Vault Studio Subscriptions can receive access for their entire office or company by contacting staff via the GDC Vault group subscription page. Finally, current subscribers with access issues can contact GDC Vault technical support.
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