Yesterday, it was revealed Pokémon: Let’s Go, Pikachu! and Let’s Go was the fourth best-selling product during the Black Friday sales. Adobe has now released information to highlight the most popular products in the US on Cyber Monday. In more positive news for Nintendo, the Switch was the third best-selling product on the list.
This information is once again sourced from Adobe Analytics, which analyses “billions of data points across the Adobe Experience Cloud” to collect insights for online retail and e-commerce. The company shared a tool as well which displays these recent online sales trends for Cyber Monday. Here it is below:
As you’ll notice, the Nintendo Switch was only video game console in the top five, managing to outperform other tech devices such as laptops (specifically Dell and Apple) and LG televisions. Ahead of it was L.O.L Surprise and Fingerlings – toys marketed towards children. The Switch also took out fourth place a few days before this, on Small Business Saturday.
After Pokémon made it onto the Black Friday sales chart in fourth place, it’s not all that surprising to see the Switch has had good sales during this period as well. As Twinfinite notes, there’s no guarantee this will make the Switch the most popular video game system during this period, as the above information is limited to online sales data. The NPD is expected to have the results revealing how exactly the Switch performed this holiday season in December.
Did you expect the Switch and its games library to sell well during this period? Did you pick up any Nintendo products yourself over the past week? Tell us below.